A Conceptual Framework for E Branding Strategies in the Non-Profit Sector

Horst Treiblmaier, Irene Pollach, Arne Floh, Marcin Kotlowski

Research output: Contribution to journal › Article › Research › peer-review

Original language	English
Pages (from-to)	143-156
Journal	Journal of International Technology and Information Management (JITIM)
Volume	13
Issue number	3
Publication status	Published - 2004

Cite this

@article{50a4dd740a7a4ee5b639184d135f2f75,

title = "A Conceptual Framework for E Branding Strategies in the Non-Profit Sector",

author = "Horst Treiblmaier and Irene Pollach and Arne Floh and Marcin Kotlowski",

year = "2004",

language = "English",

volume = "13",

pages = "143--156",

journal = "Journal of International Technology and Information Management (JITIM)",

publisher = "International Information Management Association",

number = "3",

}

TY - JOUR

T1 - A Conceptual Framework for E Branding Strategies in the Non-Profit Sector

AU - Treiblmaier, Horst

AU - Pollach, Irene

AU - Floh, Arne

AU - Kotlowski, Marcin

PY - 2004

Y1 - 2004

M3 - Article

VL - 13

SP - 143

EP - 156

JO - Journal of International Technology and Information Management (JITIM)

JF - Journal of International Technology and Information Management (JITIM)

IS - 3

ER -