A Priori and A Posteriori Travel Market SegmentationL Tailoring Automatic Interaction Detection and Cluster Analysis for Tourism Marketing

Josef Mazanec, U Vavrik

Research output: Book/ReportBookResearch

Original languageEnglish
Place of PublicationAix-en-Provence
PublisherCentre des hautes études touristiques
Publication statusPublished - 1990

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