Compensation Models for Interactive Marketing

Research output: Contribution to conference › Paper › peer-review

Original language	English
Pages	101-108
Number of pages	8
Publication status	Published - 2007
Event	International Conference on New Media Technology (i-media 07) - Graz, Austria Duration: 5 Sept 2007 → …

Conference	International Conference on New Media Technology (i-media 07)
Abbreviated title	i-media
Country/Territory	Austria
City	Graz
Period	05/09/2007 → …

Cite this

@conference{eeca8ac7dda84ef891982271d5aa3c8d,

title = "Compensation Models for Interactive Marketing",

author = "S Zorn and Astrid Dickinger and S Bellman and K. Tochtermann and W. Haas and F. Kappe and Arno Scharl",

year = "2007",

language = "English",

pages = "101--108",

note = "International Conference on New Media Technology (i-media 07), i-media ; Conference date: 05-09-2007",

}