Customer Relationship Management - Erwartungen von Internetkunden

Research output: Contribution to journal › Article › Research › peer-review

Original language	German
Pages (from-to)	1-4
Journal	Forum Ware - Internationale Zeitschrift für Warenlehre
Volume	34
Publication status	Published - 2006

Cite this

@article{dddd3765626b43ee9008cca56d3857de,

title = "Customer Relationship Management - Erwartungen von Internetkunden",

author = "Horst Treiblmaier and Martina Lausmann and Michael Pieber",

year = "2006",

language = "German",

volume = "34",

pages = "1--4",

journal = "Forum Ware - Internationale Zeitschrift f{\"u}r Warenlehre",

publisher = "Deutsche Gesellschaft f{\"u}r Warenkunde und Technologie (DGWT)",

}