| Original language | German |
|---|---|
| Pages (from-to) | 1-4 |
| Journal | Forum Ware - Internationale Zeitschrift für Warenlehre |
| Volume | 34 |
| Publication status | Published - 2006 |
Customer Relationship Management - Erwartungen von Internetkunden
Horst Treiblmaier, Martina Lausmann, Michael Pieber
Research output: Contribution to journal › Article › Research › peer-review