Das modell des 'erlebten Risikos' ('perceived risk'): Struktur und Operationalisierungskonzepte

Josef Mazanec, G Schweiger, O Wiegele

Research output: Contribution to journal › Article › Research

Cite this

@article{f50d041cad4f4dd19d94e1daa5f89994,

title = "Das modell des 'erlebten Risikos' ('perceived risk'): Struktur und Operationalisierungskonzepte",

author = "Josef Mazanec and G Schweiger and O Wiegele",

year = "1976",

language = "German",

volume = "60",

pages = "93--102",

journal = "Der Markt",

issn = "0025-3863",

publisher = "Springer",

number = "4",

}