DMOs’ Brand Values Communication Strategies: a Comparision between Twitter and Facebook.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research › peer-review

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Original language	English
Title of host publication	Information- and Communication Technologies in Tourism 2018
Editors	Brigitte Stangl, Juho Pesonen
Publisher	Springer
Pages	159
Number of pages	171
Publication status	Published - 2018

Access to Document

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title = "DMOs{\textquoteright} Brand Values Communication Strategies: a Comparision between Twitter and Facebook.",

author = "Lidija Lalicic and Assumpci{\'o} Huertas and Antonio Moreno and Stefan Gindl and Mohammed Jabreel",

year = "2018",

language = "English",

pages = "159",

editor = "Brigitte Stangl and Juho Pesonen",

booktitle = "Information- and Communication Technologies in Tourism 2018",

publisher = "Springer",

address = "Germany",

}

DMOs’ Brand Values Communication Strategies: a Comparision between Twitter and Facebook. / Lalicic, Lidija; Huertas, Assumpció ; Moreno , Antonio et al.
Information- and Communication Technologies in Tourism 2018. ed. / Brigitte Stangl; Juho Pesonen. Springer, 2018. p. 159.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research › peer-review

TY - CHAP

T1 - DMOs’ Brand Values Communication Strategies: a Comparision between Twitter and Facebook.

AU - Lalicic, Lidija

AU - Huertas, Assumpció

AU - Moreno , Antonio

AU - Gindl, Stefan

AU - Jabreel , Mohammed

PY - 2018

Y1 - 2018

M3 - Chapter

SP - 159

BT - Information- and Communication Technologies in Tourism 2018

A2 - Stangl, Brigitte

A2 - Pesonen, Juho

PB - Springer

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