Effects of Channel, Timing, and Bundling on Destination Advertising Response

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@article{cbeeea6fa7394c7aaa21e405dfb551df,

title = "Effects of Channel, Timing, and Bundling on Destination Advertising Response",

author = "Stienmetz, \{Jason L.\} and Fesenmaier, \{Daniel R.\}",

year = "2014",

month = apr,

doi = "10.3727/108354214X13927625340316",

language = "English",

volume = "19",

journal = "Tourism Analysis",

issn = "1083-5423",

publisher = "Cognizant Communication Corporation",

number = "1",

}