Extraction and Interactive Exploration of Knowledge from Aggregated News and Social Media Content

Arno Scharl, Alexander Hubmann-Haidvogel, Albert Weichselbraun, Gerhard Wohlgenannt, H.-P. Lang, M. Sabou

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

The webLyzard media monitoring and Web intelligence platform (www.webLyzard.com) presented in this paper is a generic tool for assessing the strategic positioning of an organization and the effectiveness of its communication strategies. The platform captures and aggregates large archives of digital content from multiple stakeholder groups. Each week it processes millions of documents and user comments from news media, blogs, Web 2.0 platforms such as Facebook, Twitter and YouTube, the Web sites of companies and NGOs, and other sources. An interactive dashboard with trend charts and complex map projections shows how often and where information is published. It also provides a real-time account of topics that stakeholders associate with an organization. Positive or negative sentiment is computed automatically, which reflects the impact of public relations and marketing campaigns.
Original languageEnglish
Title of host publicationEICS '12 Proceedings of the 4th ACM SIGCHI symposium on Engineering interactive computing systems
EditorsJ.C.; et al. Campos
Place of PublicationCopenhagen, Denmark
PublisherAssociation for Computing Machinery (ACM)
Pages163-168
Number of pages6
ISBN (Print)978-1-4503-1168-7
DOIs
Publication statusPublished - Jun 2012
Event4th ACM SIGCHI symposium on Engineering interactive computing systems - Denmark, Copenhagen, Denmark
Duration: 25 Jun 201228 Jun 2012

Conference

Conference4th ACM SIGCHI symposium on Engineering interactive computing systems
Country/TerritoryDenmark
CityCopenhagen
Period25/06/201228/06/2012

Keywords

  • Interactive exploration of information spaes
  • Social media monitoring tools
  • Web intelligence
  • Visual analytics

Fingerprint

Dive into the research topics of 'Extraction and Interactive Exploration of Knowledge from Aggregated News and Social Media Content'. Together they form a unique fingerprint.

Cite this