Implicit Measurement of Customer Perceptions: Leveraging Text Mining for Market Research

Astrid Dickinger, Clemens Költringer, Arno Scharl

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationProceedings from Frontiers in Service Conference 2010
Publication statusPublished - 2010
Event19th Annual Frontiers in Service Conference - Sweden, Karlstad, Sweden
Duration: 10 Jun 201013 Jun 2010

Conference

Conference19th Annual Frontiers in Service Conference
Country/TerritorySweden
CityKarlstad
Period10/06/201013/06/2010

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