| Original language | English |
|---|---|
| Title of host publication | Teaching Manual for Cases in Marketing |
| Editors | H. Hartvig-Larsen |
| Place of Publication | London |
| Publisher | SAGE Publications Ltd |
| Pages | 115-141 |
| Number of pages | 27 |
| Publication status | Published - 1998 |
International Tourism Marketing: A Multi-Factor Portfolio Model
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Research