Marketing professionalism of cultural institutions in Europe

Karl Wöber, Klaus Grabler, Jiann-Min Jeng

Research output: Contribution to journal › Article › Research

Original languageEnglish
Pages (from-to)33-55
Number of pages23
JournalJournal of Euromarketing
Volume9
Publication statusPublished - 2000

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

  • SDG 8 - Decent Work and Economic Growth
  • SDG 12 - Responsible Consumption and Production

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