| Original language | English |
|---|---|
| Publisher | Unknown publisher |
| Publication status | Published - 2010 |
New Directions - New Insights, Proceedings of the 4th GFA Conference: Proceedings of the fourth German-French-Austrian Conference on Quantiatative Marketing
- Marion Garaus (Editor)
- , Wolfgang Weitzl (Editor)
- , Elisabeth Wolfsteiner (Editor)
- , Magdalena Zimprich (Editor)
Research output: Book/Report › Book › Research