The Evaluation of Marketing Cooperation within an Affinity Group Network: 56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand

Dagmar Lund-Durlacher; Stefan Fak; Antje Zettlitz

The Evaluation of Marketing Cooperation within an Affinity Group Network: 56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand

Dagmar Lund-Durlacher
, Stefan Fak
, Antje Zettlitz

Research output: Contribution to conference › Abstract

Original language	English
Publication status	Published - 2006
Event	56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand - , United Kingdom Duration: 1 Jan 2007 → …

Conference

Conference	56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand
Abbreviated title	AIEST
Country/Territory	United Kingdom
Period	01/01/2007 → …

Cite this

@conference{facdc447a1b94e9e9ce183786db1d4f7,

title = "The Evaluation of Marketing Cooperation within an Affinity Group Network: 56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand",

author = "Dagmar Lund-Durlacher and Stefan Fak and Antje Zettlitz",

year = "2006",

language = "English",

note = "56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand, AIEST ; Conference date: 01-01-2007",

}

The Evaluation of Marketing Cooperation within an Affinity Group Network: 56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand. / Lund-Durlacher, Dagmar; Fak, Stefan; Zettlitz, Antje.
2006. Abstract from 56th AIEST-Conference: Marketing Efficiency in Tourism - Coping with Volatile Demand, United Kingdom.

Research output: Contribution to conference › Abstract