The influence of digital signage on the waiting experience and store satisfaction.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Proceedings of the 2018 Winter Marketing Educator's Conference
Place of Publication	New Orleans, LA
Publisher	American Marketing Association
Pages	E9–E10
Number of pages	2
Publication status	Published - 2018

Cite this

@inproceedings{a7fda4be65a540aab9eb4882dcfbcec9,

title = "The influence of digital signage on the waiting experience and store satisfaction.",

author = "Marion Garaus and Udo Wagner",

year = "2018",

language = "English",

pages = "E9–E10",

booktitle = "Proceedings of the 2018 Winter Marketing Educator's Conference",

publisher = "American Marketing Association",

address = "United States",

}