Transforming Online Beauty Shopping with Augmented Reality: An Abstract

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	AMS World Marketing Congress
Publication status	Published - Jul 2025
Event	AMS World Marketing Congress - Dijon Duration: 2 Jul 2025 → 4 Jul 2025 https://www.ams-web.org/world-marketing-congress

Conference	AMS World Marketing Congress
City	Dijon
Period	02/07/2025 → 04/07/2025
Internet address	https://www.ams-web.org/world-marketing-congress

Cite this

@inproceedings{dd58e500c8b647099977c6c96e80c75c,

title = "Transforming Online Beauty Shopping with Augmented Reality: An Abstract",

author = "Gaukhar Chekembayeva and Marion Garaus and Nina R{\"o}ssler",

year = "2025",

month = jul,

language = "English",

booktitle = "AMS World Marketing Congress",

note = "AMS World Marketing Congress ; Conference date: 02-07-2025 Through 04-07-2025",

url = "https://www.ams-web.org/world-marketing-congress",

}