voestalpine – One step ahead

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Education › peer-review

Original language	English
Title of host publication	Fallstudien aus der österreichischen Marketingpraxis 8: Ein Arbeitsbuch zu den Grundzügen des Marketing
Publisher	WUV Facultas
Pages	29-43
Publication status	Published - 2018

Cite this

@inbook{94203a18fcb04d8aa316ef8716d5d74a,

title = "voestalpine – One step ahead",

author = "Christian Garaus and Marion Garaus",

year = "2018",

language = "English",

pages = "29--43",

booktitle = "Fallstudien aus der {\"o}sterreichischen Marketingpraxis 8: Ein Arbeitsbuch zu den Grundz{\"u}gen des Marketing",

publisher = "WUV Facultas",

address = "Austria",

}