Which brand emotional values do my followers want to hear about? An investigation of 10 European DMOs

Universitat Rovira i Virgili, Spain
ITAKA: Intelligent Technologies for Advanced Knowledge Acquisition Department d'Enginyeria Informàtica i Matemàtiques Universitat Rovira i Virgili, Spain

Research output: Contribution to journal › Article › Research › peer-review

Original language	English
Journal	Information Technology & Tourism
Publication status	Published - 28 Nov 2018

Cite this

@article{1854366bd1194e9c826065521215ccad,

title = "Which brand emotional values do my followers want to hear about? An investigation of 10 European DMOs",

author = "Lidija Lalicic and Assumpcio Huerats and Antonio Moreno and Mohammed Jabreel",

year = "2018",

month = nov,

day = "28",

language = "English",

journal = "Information Technology \& Tourism",

issn = "1098-3058",

publisher = "Springer Science + Business Media",

}